{"product_id":"i-hold-by-bleach","title":"I hold on to bleach","description":"\u003cp\u003e\u003cbr\u003e \u003cspan\u003eStrong Hold Gel | I HOLD by Bleach\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePowerful hold, long-lasting definition. The Strong Hold Gel – I HOLD firmly sets your curls without making them stiff or sticky. This light, sustainable gel keeps your style in shape, even in humid conditions, and provides a smooth, shiny finish.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe formula is enriched with the Protect \u0026amp; Shine Complex, which protects and strengthens the hair while adding a healthy shine. Ideal for anyone looking for maximum control, long-lasting hold, and perfectly defined curls – all day long.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBenefits:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\n\u003cli\u003e\u003cspan\u003eStrong hold without a stiff or dry feel\u003c\/span\u003e\u003c\/li\u003e\n\n\u003cli\u003e\u003cspan\u003eProtects against humidity and frizz\u003c\/span\u003e\u003c\/li\u003e\n\n\u003cli\u003e\u003cspan\u003eProvides shine and long-lasting definition\u003c\/span\u003e\u003c\/li\u003e\n\n\u003cli\u003e\u003cspan\u003eStrengthens and protects the hair\u003c\/span\u003e\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHow to use:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDistribute a small amount evenly through clean, damp hair. Work in sections and use scrunching techniques or comb through gently for extra definition. Air dry or use a diffuser. Once dry, you can break the cast with your hands for soft, bouncy curls with lasting hold.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAre you looking for extra hold?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThen this gel is for you! I Hold is our strong hold gel; if your curls don't hold or you simply love extra hold for your hair, this is truly your product!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOur products are high quality and very concentrated; a little goes a long way.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis gel requires plenty of water to perform at its best and provide the most beautiful, effective results.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTip: If you're unsure, spray extra water after application🩷\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eML 250\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIngredients (INCI):\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAqua, VP\/VA Copolymer, Maltodextrin Copolymer, PEG-40 Hydrogenated Castor Oil, Aloe Barbadensis Leaf Juice, VP\/DMAPA Acrylates\/Polymer, Lauryl Pyrrolidone, Parfum, Hydroxyethylcellulose, Propylene Glycol, Chamomilla Recutita Flower Extract, Eucalyptus Globulus Leaf Extract, Ginkgo Biloba Leaf Extract, Aspalathus Linearis Leaf Extract, Mel Extract, Tetrasodium EDTA, Phenoxyethanol, Ethylhexylglycerin, Rose Ketones, Trimethylbenzenepropanol.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e \u003c\/p\u003e","brand":"Curls by Bleach","offers":[{"title":"Default Title","offer_id":60184534548814,"sku":null,"price":33.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1057\/9116\/0654\/files\/i-hold-front.png?v=1792140178","url":"https:\/\/bybleach.com\/en\/products\/i-hold-by-bleach","provider":"Bleach","version":"1.0","type":"link"}